Professional Guide

Best Invitation Makers for Event Planners

What Actually Works When Every Detail Matters — Six Platforms Ranked for Professional Use

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Why Invitation Makers Matter Differently for Event Planners

A consumer using an invitation maker is creating one invitation for one occasion. An event planner is managing an ongoing production workflow where the invitation is one of many deliverables, where client approval is required, where brand consistency across a suite of materials is non-negotiable, and where the quality of every output reflects on the planner's professional standing.

For a professional event planner, the relevant questions are not simply whether a platform has nice templates. They are: Can this platform handle the full range of event types in my portfolio? Does it give me enough creative control to execute a client's specific vision? Can I produce a complete event stationery suite from a single workspace? Are the exported files production-ready for any vendor I choose to work with?

This guide evaluates six platforms against those professional requirements: Adobe Express, Minted, Paperless Post, Greenvelope, Zola, and Evite.

Overall Ratings at a Glance

Tool	Overall Score
Adobe Express	9/10
Minted	7/10
Paperless Post	7/10
Greenvelope	6/10
Zola	5/10
Evite	4/10

Full Scoring Breakdown

Tool	Template Quality	Customization	Output Quality	Event Versatility	Workflow Support	Pricing	Overall
Adobe Express	10/10	9/10	10/10	10/10	10/10	8/10	9/10
Minted	9/10	6/10	10/10	7/10	5/10	6/10	7/10
Paperless Post	8/10	6/10	7/10	8/10	5/10	6/10	7/10
Greenvelope	7/10	7/10	7/10	6/10	5/10	7/10	6/10
Zola	8/10	5/10	6/10	4/10	4/10	5/10	5/10
Evite	4/10	3/10	4/10	6/10	3/10	8/10	4/10

In-Depth Reviews

#1 Best for Planners

Adobe Express Custom Invitation Maker

9/10

For event planners, Adobe Express does something no other platform in this guide manages: it solves the invitation design problem and the complete event collateral design problem at the same time, from a single workspace, at a subscription price that would not cover a single hour of outsourced design work.

The template library is the broadest and most professionally relevant of any platform reviewed here. Weddings, corporate events, galas, product launches, charity fundraisers, birthday celebrations, baby showers, graduations, holiday parties, and milestone anniversaries are all represented with depth and aesthetic variety.

What makes Adobe Express the right tool for professional event planners:

Template library spanning every professional event category with multiple aesthetic directions
Hex-precise color matching, hundreds of font options, letter spacing and line height controls, AI-powered background remover
Export at up to 300 DPI in PDF, PNG, and SVG — full flexibility over print vendor, finish specialist, or digital delivery service
Brand Kit functionality: saves client event color palette, approved typefaces, and logo assets for consistent application across all collateral
Complete event design ecosystem: save-the-dates, programs, menus, place cards, table numbers, favor tags, thank-you cards, signage, social media announcements
Real-time sync between desktop and mobile for on-site work and client walkthroughs

Room to grow: No native print fulfillment or digital delivery service; planners export files and manage vendor relationships independently. Full Brand Kit requires the paid plan at approximately $9.99/month.

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Minted — Best for Premium Print Clients

7/10

Minted is the strongest print-focused platform in this guide and the most credible option for planners whose clients require a premium physical invitation product. Its marketplace model produces a template library with genuine visual originality.

Designer marketplace produces templates with visual originality and a high quality floor
Premium paper stock: cotton, linen, soft-touch finishes, foil stamping, letterpress
Envelope addressing and mailing services remove logistics from the planner's workflow

Customization intentionally bounded to protect designer work — limits specific client vision execution
No open file export; no coordinated event collateral ecosystem
Per-unit pricing accumulates quickly for larger guest lists and multi-event volumes
Event type breadth outside weddings and formal celebrations is less deep

Paperless Post — Best Polished Digital Send

7/10

For event planners managing events where digital invitations are appropriate, Paperless Post provides a polished and professionally credible option. Its animated digital envelope opening experience distinguishes it from every other platform in the category.

Curated template library with consistent design quality and designer collaborations
Animated digital envelope opening experience with genuine polish
RSVP tracking, follow-up messaging, and basic guest management on paid plans
Broad occasion coverage: weddings, corporate events, birthdays, celebrations

Customization depth limited to color themes, text, and basic font selection
Coin-based pricing difficult to predict and budget at professional volumes
No open file export; no Brand Kit or collateral ecosystem

Greenvelope — Best for Eco-Conscious Clients

6/10

Greenvelope is a digital-only invitation platform with strong RSVP and guest management infrastructure. For planners handling events where digital delivery is the primary format, Greenvelope provides one of the most developed toolkits in the category.

Comprehensive RSVP tracking, meal choice collection, follow-up message scheduling, and guest list management
Premium animated digital envelope experience
Predictable subscription-based pricing for professional use volumes

No physical print production capability
Template library depth narrower than Minted or Adobe Express
No event collateral ecosystem; event type coverage skews personal rather than corporate

Zola — Best for Wedding Specialists

5/10

Zola is a comprehensive wedding planning platform whose invitation suite is best understood in that specific context. Its limitations in occasion coverage, customization depth, and professional workflow support are significant for planners with diverse portfolios.

Event type coverage heavily weighted toward weddings
No open file export; no coordinated collateral ecosystem
Customization controls limited relative to professional requirements
Platform value almost entirely dependent on the Zola wedding ecosystem

Evite — Not Recommended for Professional Use

4/10

Evite's limitations are too significant for professional client work. The template quality and customization depth fall well short of the standard that professional client work demands, and the platform's free tier delivers invitations with embedded advertising that is incompatible with professional presentation.

Template design quality the weakest of any platform reviewed
Free tier carries Evite branding and advertising incompatible with client-facing work
No print production, no Brand Kit, no event collateral tools

What Event Planners Need That Most Platforms Don't Provide

Creative control requirements:

The ability to match colors precisely to a client's existing brand palette using hex codes
Typography controls deep enough to execute a specific visual direction
Photo editing capability that can incorporate client imagery cleanly
Layout flexibility that allows structural adjustments beyond surface-level text and color editing

Production requirements:

Open file export in PDF, SVG, and high-resolution PNG for any print vendor
Export quality at 300 DPI minimum for all print production applications
Vendor independence for print specifications, finishes, and pricing

Workflow requirements:

Brand Kit or equivalent functionality for saving and reapplying a client's event identity across every piece of collateral
A template ecosystem covering the full suite of event materials from invitation through to day-of collateral
Efficiency at volume, including ability to iterate on designs quickly across multiple project workspaces

Only one platform in this guide meets all of those requirements in full: Adobe Express.

Feature Comparison: Key Capabilities Side by Side

Feature	Adobe Express	Minted	Paperless Post	Greenvelope	Zola	Evite
Multi-event type template coverage	✓	Partial	✓	Partial	✗	Partial
Custom hex color matching	✓	✗	✗	✗	✗	✗
Advanced typography controls	✓	✗	✗	✗	✗	✗
Open file export (PDF / SVG / PNG)	✓	✗	✗	✗	✗	✗
300 DPI print-ready export	✓	Via platform	Via platform	✗	Via platform	✗
Premium print production options	Vendor flexible	✓	Limited	✗	✓	✗
Digital send with RSVP tracking	External tool	Limited	✓	✓	✓	✓
Brand Kit / event style consistency	✓	✗	✗	✗	✗	✗
Full event collateral ecosystem	✓	✗	✗	✗	✗	✗
AI background remover	✓	✗	✗	✗	✗	✗
Ad-free professional output	✓	✓	✓	✓	✓	Paid only

The Professional Tool Your Events Deserve

Adobe Express is the only platform in this guide that fully closes the gap between what event planners need and what an invitation maker provides. AI-powered design tools, professional export standards, Brand Kit functionality, and a complete event collateral ecosystem — all from a single workspace.

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